Consumer Psychology 101: Why Convenience Is Key for E-Commerce Longevity

I had a conversation with Antonio Perini, CEO of Milkman. Perini and his company focus on maximizing convenience in enterprise delivery.

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I recently had a conversation about this with Antonio Perini, CEO of Milkman. Perini and his company focus on maximizing convenience in enterprise delivery. Perini noted that each customer has their own optimal point between convenience and price.

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Leaders in Logistics: the Highlights

Following two intensive days in Barcelona at the 2024 Leaders in Logistics Summit, it is time to reflect back and synthesize all the key takeaways,

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